Vitamin C Brightening & Firming Face Serum – Anti-Aging Formula

This Vitamin C Brightening & Firming Face Serum is a concentrated daily anti-aging serum formulated with Vitamin C to visibly brighten, even, and firm the appearance of the complexion. Ideal for those looking to support a more radiant, youthful-looking skin appearance, it delivers antioxidant support at the surface level while helping to visibly reduce the look of dullness and uneven tone. Consistent use supports the look of a fresher, firmer, and more luminous complexion.

Best For

• Use area: Face and neck
• Skin type: All skin types
• Skin concern: Dullness, uneven skin tone, visible signs of ageing, lack of radiance
• Routine step: Serum step — after toner, before moisturiser

Key Benefits

• Visibly brightens and supports a more radiant, even-looking complexion
• Vitamin C supports the appearance of firmer, more youthful-looking skin
• Helps visibly reduce the look of dullness and uneven skin tone
• Antioxidant-rich formula supports the look of a refreshed, protected skin surface

Hero Ingredients

• Vitamin C — a brightening antioxidant that visibly supports a more even, radiant-looking complexion and the appearance of firmer skin
• Firming Complex — supports the appearance of more lifted, toned-looking facial contours
• Serum Base — lightweight, fast-absorbing formula for targeted face brightening and firming

How to Use

1. Cleanse and tone the face, then pat skin dry.
2. Dispense a few drops of serum onto the fingertips.
3. Apply to the face and neck in gentle upward motions, pressing gently into skin.
4. Allow to absorb fully before applying moisturiser or sunscreen (AM).
5. Use morning and/or evening before moisturiser in your routine.

When to Use

Best used in the morning as a brightening and antioxidant step, applied before your moisturiser and SPF. Vitamin C serums are most effective in the AM when they can help support the skin's surface against daily environmental exposure. Can also be used in the evening as part of a brightening PM routine. Always follow AM use with a broad-spectrum SPF for the best antioxidant pairing.

Texture / Format / Size

A lightweight, fast-absorbing serum with a smooth, fluid texture that spreads evenly across the face and neck. The formula absorbs quickly without leaving a sticky or heavy residue, making it easy to layer under any moisturiser or SPF. The concentrated formula means a few drops cover the full face and neck, making each bottle excellent value for daily serum use. Suitable for all experience levels as part of a daily brightening skincare routine.

Warnings & Patch Test

• For external use only. Avoid contact with eyes and mucous membranes.
• Perform a patch test on the inner wrist or behind the ear 24 hours before first use. Discontinue if irritation occurs.
• Keep out of reach of children.
• Store in a cool, dry place away from direct sunlight.
• Cosmetic product only. Not intended to diagnose, treat, cure, or prevent any disease.

Frequently Asked Questions

Should I use a Vitamin C serum in the morning or evening?
Vitamin C serums are particularly well suited to morning use as part of your antioxidant defence step, applied before SPF. They can also be used in the evening as part of a brightening PM routine if preferred.

How long does it take to see a visible brightening effect?
With consistent daily use, most people begin to notice a visible improvement in brightness and skin tone evenness within 4–6 weeks. Results vary depending on skin type and the nature of the discolouration.

Can I use this with my regular moisturiser and SPF?
Yes — apply the serum first and allow it to absorb, then apply your moisturiser and SPF on top. This layering sequence maximises the serum's visible brightening and antioxidant benefits.

Complete Your Routine

Explore the full Skincare Collection, or pair this with:

• Serums & Treatments at Canvia
• Brightening Dark Spot Correction Cream – Even Skin Tone Formula