{"product_id":"rice-exfoliating-brightening-face-serum-gentle-even-tone","title":"Rice Exfoliating Brightening Face Serum – Gentle Even-Tone Formula","description":"\u003cp\u003eThis brightening serum blends the gentle exfoliating power of rice extract with skin-clarifying actives to visibly improve uneven skin tone and refine surface texture. Formulated for everyday use, it works to reveal a more luminous, radiant-looking complexion without harsh scrubbing or irritation. An ideal choice for anyone seeking a brighter, smoother appearance with a gentle daily formula.\u003c\/p\u003e\n\n\u003ch3\u003eBest For\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eUse area:\u003c\/strong\u003e Face\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSkin type:\u003c\/strong\u003e All skin types, including sensitive and dull skin\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSkin concern:\u003c\/strong\u003e Uneven skin tone, dullness, rough texture, dark spots, post-blemish marks\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRoutine step:\u003c\/strong\u003e Serum — apply after cleanser and toner, before moisturiser\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVisibly brightens and evens the overall appearance of skin tone\u003c\/li\u003e\n  \u003cli\u003eGently exfoliates to refine surface texture for a smoother look and feel\u003c\/li\u003e\n  \u003cli\u003eHelps reduce the visible appearance of dark spots and dull, uneven areas\u003c\/li\u003e\n  \u003cli\u003eLeaves skin looking more luminous and refreshed with continued use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHero Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eRice Extract\u003c\/strong\u003e — Renowned in East Asian skincare traditions for its brightening and skin-tone-evening properties; helps skin appear more radiant and refined\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eGentle Exfoliating Complex\u003c\/strong\u003e — Works at the skin's surface to help sweep away the look of dullness and support a smoother, more even-textured appearance\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSkin-Soothing Botanicals\u003c\/strong\u003e — Help calm the appearance of skin during the exfoliating process, leaving it looking balanced and comfortable\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eApply to freshly cleansed and toned skin.\u003c\/li\u003e\n  \u003cli\u003eDispense 2–3 drops onto fingertips and gently press across the face, avoiding the eye area.\u003c\/li\u003e\n  \u003cli\u003eAllow the serum to absorb fully — do not rinse off.\u003c\/li\u003e\n  \u003cli\u003eFollow with a moisturiser and, in the morning, a broad-spectrum SPF 30 or higher.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhen to Use\u003c\/h3\u003e\n\u003cp\u003eBest used in the evening as part of your PM routine to allow the exfoliating actives to work overnight. If used in the morning, always follow with a broad-spectrum SPF 30 or higher, as exfoliating serums can increase sun sensitivity. Begin with every other day if your skin is new to exfoliating formulas, then increase to daily use as tolerated.\u003c\/p\u003e\n\n\u003ch3\u003eTexture \/ Format \/ Size\u003c\/h3\u003e\n\u003cp\u003eA fluid, water-light serum with a gentle milky quality that glides effortlessly across skin. It absorbs quickly and leaves no residue, making it easy to layer under heavier moisturisers or night creams. The precision dropper applicator keeps the formula hygienic and allows controlled dosing with each use. Travel-friendly and TSA-compliant at under 100ml. A single bottle provides approximately 4–6 weeks of nightly use.\u003c\/p\u003e\n\n\u003ch3\u003eWarnings \u0026amp; Patch Test\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor external use only. Avoid contact with eyes and mucous membranes.\u003c\/li\u003e\n  \u003cli\u003ePerform a patch test on the inner wrist 24 hours before first full use.\u003c\/li\u003e\n  \u003cli\u003eDiscontinue use and consult a healthcare professional if irritation persists.\u003c\/li\u003e\n  \u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n  \u003cli\u003eThis formula contains exfoliating actives. Always apply broad-spectrum SPF 30 or higher during the day when using this product, as skin may be more sensitive to UV exposure.\u003c\/li\u003e\n  \u003cli\u003eCosmetic product only. Not intended to diagnose, treat, cure, or prevent any disease.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eWhat makes rice extract good for brightening?\u003c\/strong\u003e\u003cbr\u003eRice extract has been a staple of East Asian beauty traditions for centuries. It is naturally rich in compounds that help visibly even skin tone and support a more luminous, radiant appearance, making it a popular choice for brightening-focused formulas.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWill this serum cause irritation?\u003c\/strong\u003e\u003cbr\u003eThe exfoliating complex in this serum is formulated to be gentle enough for everyday use. However, if you are new to exfoliating serums or have sensitive skin, we recommend starting with every other evening and building up to daily use at your skin's own pace. Always patch test before first full use.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eDo I need to wear SPF when using this serum?\u003c\/strong\u003e\u003cbr\u003eYes — whenever you use any product with exfoliating actives, wearing a broad-spectrum SPF 30 or higher during the day is strongly recommended. Exfoliation can temporarily increase skin's sensitivity to UV exposure, and daily SPF use also helps preserve the brightening results you're working toward.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow long until I see a visible difference in my skin tone?\u003c\/strong\u003e\u003cbr\u003eMost users begin to notice a more even, radiant-looking complexion within 2–4 weeks of consistent use. Darker spots and uneven patches typically require 6–8 weeks of regular application before a significant visible improvement is apparent.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eCan I use this serum with a Vitamin C product?\u003c\/strong\u003e\u003cbr\u003eWe recommend introducing one new active at a time. If you already use a Vitamin C serum, you may use them on alternating evenings to prevent over-sensitising your skin. Always listen to your skin and reduce frequency if any discomfort occurs.\u003c\/p\u003e\n\n\u003ch3\u003eComplete Your Routine\u003c\/h3\u003e\n\u003cp\u003eBuild a complete brightening routine with these carefully chosen additions:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\u003ca href=\"\/en-intl\/collections\/skincare\"\u003eExplore all skincare at Canvia\u003c\/a\u003e\u003c\/li\u003e\n  \u003cli\u003e\u003ca href=\"\/en-intl\/products\/niacinamide-hyaluronic-acid-collagen-brightening-face-cream\"\u003eNiacinamide, Hyaluronic Acid \u0026amp; Collagen Brightening Face Cream\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wastara","offers":[{"title":"Default Title","offer_id":51888816324930,"sku":"TM90DT8","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0892\/9234\/1570\/files\/Rice_Exfoliating_Serum_Gentle_Brightening_Smoothing_Treatment.webp?v=1770909927","url":"https:\/\/www.canvia.ca\/en-intl\/products\/rice-exfoliating-brightening-face-serum-gentle-even-tone","provider":"Canvia","version":"1.0","type":"link"}